AI Upends the Wedding Industry

"Once it suggested vendors," says a bride-to-be, "I had AI write my query letters to them."

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ARTIFICIAL INTELLIGENCE

AI is transforming wedding planning: “By the time Emily Strand and Will Christiansen exchange vows this fall, most of the tasks on their wedding to-do list will have been created, organized, and completed thanks to artificial intelligence. These include everything from a seating chart to a personalized 70-word crossword puzzle for their Oct. 11 wedding at the Rio Secco Golf Club in Henderson, Nev. AI is helping them manage their budget and found their officiant and cake maker, too. Ms. Strand’s secret for getting it all done? Specificity.”

• “‘I asked ChatGPT to list, as a bride, common and uncommon things I needed to do to plan a DIY, 120-person, outdoor ceremony in Las Vegas in October 2025,’ said Ms. Strand, 31, a public defender for Clark County, Nev. Within seconds it spit out an Excel document listing 200 suggestions, including ideas from blog posts, Reddit and Google Crowdsource. ‘Once it suggested vendors,’ Ms. Strand said, ‘I had AI write my query letters to them.’”

• “AI is transforming the process by providing couples and event planners with many useful tools. Among them: real-time cost analyses and budget tracking; virtual styling assistants; algorithms for seating; automated R.S.V.P. reminders; and augmented reality, or A.R., which can allow couples to tour venues remotely.”

• “Popular wedding platforms like the Knot, Minted and Canva are also incorporating A.I. into their sites. Zola, the wedding website, added two AI programs last year: Split the Decisions, which helps couples divide wedding planning responsibilities, and a thank-you note generator tool available as a mobile app. It is also planning to add a wedding vendor budget assistant in August.” READ MORE