Last Chance: Two Slots for Ann Arbor
Technically, our next 21 Hats Live event is sold out, but we've decided to open up two more slots. This is your opportunity to engage with others who understand what it takes to build a business.
This was our first gathering in Chicago in 2023.
Our third annual event will take place in Ann Arbor, Michigan, running from Wednesday, May 14, to Friday, May 16. Think of the event as a three-day peer group conversation where we share wins and challenges, tour local businesses, eat good food, record podcasts, make friends and connections, and leave inspired.
At this event, there are no speakers. No one talks at you. We start by discussing what we want to discuss. We take a vote. And then we address the topics you’ve chosen in the order you’ve chosen.
And here’s the guarantee: if it doesn’t feel like a family reunion (even if you arrive not knowing anyone) or if you’re not satisfied for any reason, you get your money back. Got a question? Just reply to this email.
Here’s the itinerary:
Tuesday, May 13
6:00: Optional dinner for anyone who arrives early.
Wednesday, May 14
3: 45: Gather at Weber’s Boutique Hotel (3050 Jackson Ave.).
4:00: Bus leaves for Zingerman’s Roadhouse (2501 Jackson Ave.).
4:15: Meet & Greet at Zingerman’s Roadhouse. Private room.
6:00: Dinner at Zingerman’s Roadhouse. Private room.
8:00: Bus returns to hotel. Guests can hang out or explore restaurants, bars, live music.
Thursday, May 15
7:45: Bus leaves Weber’s for Zingtrain (3728 Plaza Dr., Suite 5).
8:00: Buffet Breakfast: Zingtrain Meeting Room.
9:00: Peer group session 1: Zingtrain Meeting Room.
11:00: Break
11:15: Podcast recording: Deep dive into one business.
12:30: Bus leaves for lunch at Zingerman’s Deli (422 Detroit St.).
1:00: Lunch at Zingerman’s Deli
2:15: Bus to Mowtawi Tileworks (170 Enterprise Drive).
2:45: Tour Nawal Mowtawi’s Tileworks/Q&A with Nawal.
4:30: Bus Back to Weber’s.
5:00: Free Time.
6:45: Bus leaves Weber’s for Miss Kim (415 N. 5th Ave.).
7:00: Dinner at Miss Kim.
9:00: Bus returns to Weber’s.
9: 15: After dinner, guests can explore restaurants, bars, live music.
Friday, May 19
7:45: Bus leaves Weber’s for Zingtrain (3728 Plaza Dr., Suite 5).
8:00: Buffet Breakfast: Zingtrain Meeting Room.
9:00: Peer Group Session 2.
11:00: Podcast Recording: Q&A with Ari Weinzweig, co-founder of Zingerman’s, the original Small Giant.
12:15: Takeaways.
12:30: Boxed Lunch.
5:30: Optional dinner for anyone who can stick around.
This was last year’s gathering in Fort Worth.



