The 21 Hats Morning Report

The 21 Hats Morning Report

Claude Introduces a Program for Small Businesses

It comes equipped to plan payroll, reconcile books, surface business insights, run marketing campaigns, and onboard new employees.

Loren Feldman's avatar
Loren Feldman
May 14, 2026
∙ Paid

Good morning!

Here are today’s highlights:

  • Ami Kassar writes about what it takes to make deeper connections with people.

  • In Philadelphia, some businesses are starting to reduce their prices.

  • There’s a capitalist makeover happening in Sweden.

Yesterday at 21 Hats Live we visited a Mel Gravely construction site, which included this historic bar that Triversity Construction is restoring.

ARTIFICIAL INTELLIGENCE

Anthropic introduces Claude for Small Business: “Small-business owners wear a lot of hats, and Anthropic’s latest release aims to lighten the load with 15 ready-made skills that allow Claude to handle tasks like planning payroll, balancing the books, and onboarding new employees. The company is releasing Claude for Small Business, a new program designed to help smaller enterprises and solo founders run their companies with a combination of AI-powered tools and custom education. The company is also kicking off a nationwide tour to demonstrate how small-business owners can make the most of the new product, with the first event happening tomorrow.”

  • “Claude for Small Business comes equipped with a total of 15 skills, which detail how the AI should plan payroll, reconcile your books against your financial statements, surface business insights, run marketing campaigns, and onboard new employees. It also includes connectors that enable entrepreneurs to easily link Claude with their QuickBooks, PayPal, Gmail, Google Drive, Calendar, Microsoft 365, Docusign, Slack, Canva, Square, Stripe, and Webflow accounts.”

  • “Users will be able to invoke these skills by selecting them from a menu, or can simply ask Claude a question that would necessitate using that skill. For instance, if a user were to ask something along the lines of ‘Is this contract a trap?’ Claude would automatically invoke the ‘contract review’ skill. Other skills include a margin analyzer, a tax-season organizer, and a content strategist.” READ MORE

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