The 21 Hats Morning Report

The 21 Hats Morning Report

I Wouldn’t Have Done This Without Covid

In our latest podcast episode, the owners talk about how much stronger their businesses are five years after the pandemic arrived.

Loren Feldman's avatar
Loren Feldman
Mar 25, 2025
∙ Paid

Good Morning!

Here are today’s highlights:

  • Ami Kassar writes about the SBA being told to do more with less.

  • Countries around the world are putting up trade barriers at rates not seen since the Great Depression.

  • Domestic producers of construction materials are already raising their prices.

  • For some restaurants, nothing brings in customers like going out of business.

THE 21 HATS PODCAST

This week, five years after Covid arrived and as we find ourselves in another period of dramatic uncertainty, Jennifer Kerhin, Lena McGuire, and Sarah Segal talk about the advances their businesses might never have made had it not been for the pandemic—from the technology they use, to the people they employ, to the systems they’ve created. “It was very scary early on,” says Jennifer, “but it was transformational.”

  • Plus: Do you hire full-time employees in anticipation of more business or when the new business is in hand? And Sarah asks what she should do when a new client signs a contract and her agency goes through all of the preliminary onboarding work only to have the client walk away. Lena’s suggestion? Review your cancellation policy, but she also tells us: “My business is 100 percent up-front. I get paid, and then I do the work.”

  • You can subscribe to the 21 Hats Podcast wherever you get podcasts.

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